We began our collaboration with the company back in 2021 when they requested our help with the development of one of their business units. Through the Future Back methodology, we co-created a clear vision and declined it into concrete strategic drivers.
With the help of the Influencer tool, we developed a compelling storyline that could inspire the rest of the organisation. Our first collaboration led to a second one, which saw us build an action plan starting from pre-existing priorities tailored to the needs of the market. Together, we worked backwards from the goal to create a strong, cohesive vision for the company’s future.